Positioning Your Business for Greater Marketing Effectiveness

Small Business Workhop Group Sitting in a CircleRegister Here

Please register so we can be sure we have enough room and so we may reach out if there are any changes or cancellations in this workshop. Walk-ins are always welcome.

Deedie Domenicali, SCORE Mentor and Marketing Professional
Tuesday, August 29, 2017
6:00 - 8:00 PM
Greenburgh Public Library
300 Tarrytown Road, Elmsford, New York 10523

Thinking about starting your own business?
Already in business and want to grow?
Define your product/service to create the most opportunity for success.
You want to make sure you are communicating “why buy from me” to the right audience in an effective and consistent manner. Using a rigorous, proven process, you will learn how to:

  • conduct an evaluation of your business’ optimal target market
  • identify the attributes of your product/service that best serve that market
  • develop a “unique selling proposition” for your business to give you a competitive advantage

Positioning your product or service is essential to help you maintain your focus, make smart decisions, and create a compelling website and other marketing materials.

On-site parking available. Light Refreshments Will be Served.